Craft Targeted Ad Campaigns: Tailor Pay-Per-Click (PPC) campaigns specific to your local audience, incorporating location-based keywords and ad copy to reach potential customers in your vicinity.
Your Local Pay-Per-Click Experts
Place adverts for your products and services at the top of Google.
Potential clients are searching online for your products and services right now. The question is, will they end up on your website? The likelihood of this happening is greatly increased if your business appears in the search results displayed on Google and other search engines. The best way to do that in the long term is through search engine optimization (SEO). However, this takes time and you need to be in it for the long haul to make a dent. Pay-per-click is a more immediate solution if more short term.
The quickest way to add traffic to your website and put your business in front of potential customers. Like now. Today. Is paid search. Or pay-per-click advertising (PPC). You only pay when a user is placed on your website or landing page, ready for you to close the deal. It can get complicated. So we’re here to do all the work for you. Managing your campaign, continually optimizing and tweaking. Improving the cost per click you pay and the number of users that click on your ads.
I know, sounds like gobbledygook. We can help you manage it all. What does all this mean for you and how does it work?
HOW PPC WORKS, AND WHAT IT CAN DO FOR YOU Pay-per-click or paid search means you can bid to show your adverts or products to users making a particular search.
This means that you can quickly push the right audience to your website. The more traffic you have on your site, the more likely it is you get sales. As part of our Pay-per-click (PPC) management packages, we can help you identify what search terms put the right type of audience on your website. We’ll agree on what you’d like to spend each month, then set bids that mean Google decides where and when to show your ad. The higher the bid, the higher the placement, and the more often the ad is shown to people making the defined search.
We’ll set up and manage your ongoing campaign to ensure we’re bidding the right amount on the right search terms so your budget stretches further. We’ll write copy for the ads to help improve the number of times people click on your advert and end up on your website. Text-based adverts or product image ads will appear at the top of a search page. You can also set image-based adverts to display to relevant users and users that have previously visited your website. We can set this up too. Each month we’ll provide a report that shows what traffic is coming from each ad, what that costs, and how many conversions you’ve had from it.
Getting started is easy and quick. Take a look at the monthly PPC packages below to help you identify which option is best suited to your needs.
PPC PACKAGES Choose the right pay-per-click package for you
PPC Basic Package
Billed monthly $350
Maximum ppc budget $500
PPC Business Package
Billed monthly $400
Maximum ppc budget $1500
PPC Enterprise Package
Billed monthly $550
Maximum ppc budget $3000
PPC Enterprise+ Package
Billed monthly $750
Maximum ppc budget $5000
*Term 3 months minimum with 30 day notice period
Get in touch and we’ll help you work out the best way to get the most out of your digital marketing budget.
Geo-Targeted Advertisements: Utilize geo-targeting features to narrow down your PPC advertisements to a local audience. This ensures that your ads are shown to users in the geographical areas most relevant to your business.
Localized Landing Pages: Create dedicated landing pages that are optimized for local searches. These pages should provide relevant information about your products or services in connection with the local area, enhancing the overall effectiveness of your PPC campaigns.
Callout Extensions for Local Details: Leverage callout extensions in your PPC ads to highlight specific local details, such as nearby landmarks, service areas, or promotions exclusive to your locality. This helps to capture the attention of users seeking local solutions.
Monitor and Adjust in Real-Time: Stay agile with your PPC strategy by closely monitoring performance metrics and making real-time adjustments. This allows you to adapt to changing local trends, optimize your ad spend, and maximize the impact of your PPC campaigns in the local market.